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Campaign Engine

By utilizing Videology’s Campaign Engine, agencies have the ability to plan, buy, optimize, and measure digital advertising campaigns across multiple screens and formats. It also enables agencies to intuitively optimize across an entire portfolio of clients to maximize ROI and gain operational efficiencies for buying teams.

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Activation Engine

Videology allows agencies to tap into 25+ data providers, enabling them to reach important audiences through hyper-targeting. Agencies can tap into audiences based on demographics, online and online behaviors, TV viewing habits, and past purchases.

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Revenue Engine

As digital agencies increasingly begin to adopt upfront buying strategies for online video, Videology’s Revenue Engine allows these agencies to manage their inventory across all agency clients. Agencies are able to create private marketplaces for owned inventory to maximize ROI for their media investments while also tracking inventory metrics.

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