By Brett Tabano, Director, Sales Strategy
Following yesterday’s CES update, I saw another really unique product from a surprising source—Haier. I often associate them with washers, dryers, and air conditioners, but this time Haier was showcasing their new invisible TV (they technically term “transparent”). You couldn’t stop yourself from walking up to the screen and waving your hand behind it only to be amazed that you could see your hand through the screen.
While Haier envisions it to be used in stores as front displays, it would certainly be easy to see these make their way into living rooms as an attractive wall-mounted TV.
CES was all about revolutionizing the existing, in that companies showcased products and ideas we’ve seen before…just so much better. For example, in past shows we saw cordless charging of devices that required a mat and weren’t truly cordless. Now…you can charge from your jeans pocket.
I can take my iPhone, fit it into the back of a guitar and create my own symphony---no wire to connect the iPhone to the guitar is necessary. I even saw a booth that showcased a real guitar that had its face replaced by an iPad. In the “Guitar Apprentice” for iPad demo, you can learn to play on your iPad which fits into a real guitar. All connected and powered without a single wire—the true sense of the word wireless.
CES 2012 showed the elegant simplicity with which these products have evolved in both form and function from thought to reality.